|
What is Performance Marketing?what is marketing performancePerformance marketing is a digital marketing strategy that focuses on measuring and optimizing the performance of advertising campaigns and online marketing actions.The particularity is that when these types of strategies are agreed upon, the client will only pay for the results obtained. This is why it is also known as performance marketing.But what kind of results are you referring to?
Anything that can be measurable in the short term, for Chinese Thailand Phone Number List exampleApplication download.Clicks on a page.Clicks on ads.Interactions on social networks.Number of affiliates.Sales. lists.Advantages of Performance Marketing for your company Performance marketing is a strategy with a high degree of success. According to Hubspot , since you only pay for objectives, the client and the performance marketing agency ensureLess risky campaignsGuaranteed return on investment (ROI)More control over advertising investmentBut, the strategy also offers the following advantages 1.
Constant performance measurementOne of the main advantages of performance marketing is its ability to accurately and detailed measure the performance of each marketing campaign and action. This means you can accurately track the impact of your marketing investments and adjust strategies if necessary.2. Efficiency in marketing budget managementThe focus on measurement allows you to optimize ROI to the maximum . By identifying which strategies and channels generate the best results, you can allocate your budget more efficiently and get a greater return on every dollar invested.3. Flexibility and adaptabilityPerformance marketing is highly adaptable.
|
|