The concept of this type of commerce

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Social commerce is the commerce that is generated with the help of the use of social networks , promoting the purchase and sale of products and services online.  was developed by David Biesel , with the aim of referring to all the content published on e-commerce sites, which would later be shared on social networks.


Steve Ruben was the one who included these  Phone Number List  social media, which he called the tools that allow buyers to have access to comments and recommendations from people who have previously purchased the same product of interest. For this time, Yahoo! He won the race against Google , and in 2005 described social commerce as the set of tools that allowed collaborative purchasing.




Where lists, ratings and user reviews were used, in order to have a supported purchase. INFOGRAPHIC Benefits of social commerce Discharge Advantages of Social Commerce Something must be recognized: All purchases have always been social actions , since information is requested between users that supports the quality of a product.