The moving images and sound attract the viewers attention which doesnt work particularly well with images or gets lost more quickly in the crowd. Whats the best way to approach retargeting with Facebook Video Ads For example for longer videos you can sort the users according to how long they watched. So target the users who have seen 25 50 75 or 100 of the video in various retargeting campaigns. Because they have different levels of interest. JanaJasper Jana Jasper Social media marketing manager at Advidera GmbH Co. KG.
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