|
Therefore, in order to attract customers on SNS, you must first acquire a certain number of followers, but increasing followers requires a certain amount of time and continuous operation. If successful, SNS operations can be expected to have a fairly high effect on attracting customers, but be aware that it takes a lot of time to do so. Be careful about spreading flames and misinformation The risks that you must be most careful about are the spread of flames and misinformation. Because SNS has such a high level of virality, inappropriate comments or posts can quickly become a hot topic. Furthermore, when false information is disseminated, there is a risk that the information will take on a life of its own and be spread as if it were fact.
When you start attracting customers on SNS, be aw Laos Phone Number Data are that there are risks such as a firestorm, the spread of false information, and slander. Related article Are you having trouble attracting customers on SNS? We reveal the causes and remedies! Are you having trouble attracting customers on SNS? We reveal the causes and remedies! Read More How to start attracting customers on SNS In order to make the most of the charms introduced above and start attracting customers on SNS, we will explain the basic process in four steps. Decide on the direction of SNS operation It is easy to start using SNS, but it is important to decide on a direction in order to expect the effect of attracting customers.
First, let's clarify what direction you want to use SNS. Operational purpose (e.g. increase sales, increase awareness, acquire fans, etc.) Position (Register your account name with your personal name, not your company name) Target audience (clarify who you want to appeal your product or service to) Contents of communication (theme, structure, etc.) By keeping these four points in mind, your direction will become much more specific. Once the purpose is determined, the target becomes clear. Once you know your target, you can start thinking about what to send. Create a profile Once you decide on a direction, it's time to create an account/profile. The trick to creating a profile that keeps users coming back is: Icon image: A photo or symbol of the sender (you may hide a portion to avoid identifying the individual) Account name: Make it easy to understand at a glance, such as "Personal name@Company name" Self-introduction text: clearly state what you want to convey Fixed posts: Fixed supplementary information that cannot be conveyed in the profile section and highly rated posts.
|
|